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Case Study

How Frost & Sullivan Increased Speed & Efficiency in Survey Deployment with Voxco Online

About Frost & Sullivan  

Frost & Sullivan is one of the industry’s premier growth partnership firms. For over 50 years, more than 1,000 analysts across six continents have monitored and analyzed the rapidly evolving economic landscape to help clients in 300+ industries overcome challenges, achieve growth targets, and develop core business strategies.

With a strong focus on identifying emerging trends and shaping future growth, online surveys play a crucial role in the majority of Frost & Sullivan’s research projects.

The Challenge: Managing High-Volume Survey Projects with Maximum Efficiency

The Frost & Sullivan team conducts approximately 1,000 survey projects annually, deploying up to 100,000 online surveys to both panelists and client-supplied respondent lists. Given this high volume, online survey development requires significant time and resources.

To maximize efficiency, the Research Operations team conducts a formal evaluation of leading online survey platforms every three years. This multi-tiered assessment rigorously examines:

  • Feature capabilities – Ensuring the platform meets technical and research needs
  • Productivity impact – Measuring improvements in workflow efficiency
  • Overall value – Balancing cost with functionality and performance

By systematically reviewing available solutions, they aim to identify the best-fit platform for their research operations.

The Solution: Streamlining Survey Development with Faster, Cost-Effective Solutions

The 2014 evaluation was decisiveVoxco Online ranked near the top in nearly every technical feature category. In terms of price, it was the most cost-effective option among equally-featured platforms. The conclusion was clear: Voxco offered the best value in professional survey software, hands down.

After transitioning to Voxco, the team experienced significant productivity gains—exceeding their expectations. Tasks that once took hours were now completed in minutes. They could now build complex questionnaires faster and at a lower cost.

The Results: Faster Survey Execution, Lower Costs, and Long-Term Satisfaction

Frost & Sullivan has remained a loyal Voxco client ever since. The platform’s efficiency gains have saved them substantial time, optimizing their research process. With their next software evaluation on the horizon, the Research Operations team is confident that Voxco Online will continue to be the clear choice.

“Voxco Online offers 90-95% of the features of other professional survey software, at one third of the price. It is, quite simply, the best value in the industry. “

Sascha Vetter, Director of Research Operations

Industry

Food and Beverage

Location

Food and Beverage

Website

Food and Beverage

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